TIA Columns

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TIA submits regular columns to business and industry publications on issues that are important to the tourism industry. Click on the links below to download recent TIA columns.

Action on aviation front Adobe Acrobat Document: 11.1 KB, 2 seconds @ 56kbps Tourism Business, December 2010/January 2011: New Zealand’s tourism industry has had lots of news on the aviation front in recent months, with extra-capacity out of Asian markets set to bring more than 300,000 extra passengers to our shores each year

2010 - a year of progress and change Adobe Acrobat Document: 13.7 KB, 2 seconds @ 56kbps Inside Tourism, December 2010: It’s been a year of unprecedented change at the national level for our industry, with dissolutions, restructures and new directions. Some of it is positive. Some, it’s too early to tell.

Insights to add value to your business Adobe Acrobat Document: 16.1 KB, 2 seconds @ 56kbps Inside Tourism, November 2010: “All markets sourcing domestic visitors are struggling given the high dollar and cheap international options,” according to AA Tourism Chief Executive Peter Blackwell. Blackwell is one of several industry leaders expres

Camping our way Adobe Acrobat Document: 63.5 KB, 9 seconds @ 56kbps Tourism Business, October/November 2010: As we head towards what will hopefully be a busy summer we need to continue the good progress that has been made this year on addressing social and environmental issues around freedom camping.

Have your say on freshwater management Adobe Acrobat Document: 15.3 KB, 2 seconds @ 56kbps Inside Tourism, October 2010: Managing New Zealand’s freshwater resource effectively is vital for the tourism industry and our ability to deliver a quality visitor experience.

Some success for tourism-friendly candidates in local body elections Adobe Acrobat Document: 17.6 KB, 3 seconds @ 56kbps Inside Tourism, October 2010: Last weekend’s local body elections produced a few surprises and also saw the predictable return of a number of sitting Mayors and Councillors.

Raising the bar with local government Adobe Acrobat Document: 26.0 KB, 4 seconds @ 56kbps Accommodation Management Guide: Spring 2010: TIA is seeking to raise the bar with local government this year, given the critical role it plays in the visitor industry.

What the adventure & outdoor safety report means for you Adobe Acrobat Document: 24.0 KB, 4 seconds @ 56kbps Scope, Spring 2010: The government’s report into risk management and safety practices in the adventure and outdoor commercial sectors will mean changes for hunting guides that TIA is confident will strengthen your businesses.

Managing a crisis Adobe Acrobat Document: 11.0 KB, 2 seconds @ 56kbps Inside Tourism, September 2010: The resilience of the Christchurch and Canterbury tourism sector and the way the whole industry has swung in behind them in the aftermath of the 4 September earthquake has been impressive.

Strong local government partnership vital Adobe Acrobat Document: 12.6 KB, 2 seconds @ 56kbps Tourism Business, August-September 2010: Strengthening the tourism industry’s relationship with local government is a key priority for TIA this year.

Seeking stronger ties with local government Adobe Acrobat Document: 89.0 KB, 13 seconds @ 56kbps Inside Tourism, August 2010: The tourism industry is putting a stake in the ground today with the launch of Local Government and the Visitor Industry: A Powerful Partnership.

Rugby World Cup 2011 – 85,000 rugby fans expected Adobe Acrobat Document: 71.2 KB, 10 seconds @ 56kbps Accommodation Management Guide, Winter 2010: With just over one year to go to kick off, rugby fever is starting to mount as an expected 85,000 fans from around the world prepare to travel to New Zealand for Rugby World Cup 2011.

Tourism at Crossroads Adobe Acrobat Document: 21.5 KB, 3 seconds @ 56kbps Inside Tourism, July 2010: The growing importance of the Asia-Pacific region, in particular the emerging markets of China and India, was one of the strongest messages to come out of the Tourism Futures conference I attended in Australia recently with

The Crown jewels vs unknown riches Adobe Acrobat Document: 62.3 KB, 9 seconds @ 56kbps June/July 2010: New Zealand’s national parks are the crown jewels in driving international perception of this countrys green image. Considering mining these parks potentially damages our reputation affecting not only tourism but many other industries

Tourism is core activity for local govt Adobe Acrobat Document: 92.0 KB, 13 seconds @ 56kbps Inside Tourism, June 2010: Local government is a big focus for TIA this year. We have council elections taking place in October – including for the new Auckland Supercity, which will fundamentally change the political landscape for the whole country.

What will the Budget bring for tourism? Adobe Acrobat Document: 82.3 KB, 12 seconds @ 56kbps Inside Tourism, May 2010: All eyes will be focussed on tomorrow’s Budget announcements, with the strong likelihood of a GST increase and personal tax cuts.

Plenty of action and fresh thinking Adobe Acrobat Document: 15.5 KB, 2 seconds @ 56kbps Tourism Business, April/May 2010: As I write this column TIA and about 270 of New Zealand’s leading tourism operators are gearing up for TRENZ 2010 in Auckland 24-27 May.

West Coast Tourism Forum Adobe Acrobat Document: 33.4 KB, 5 seconds @ 56kbps Tourism NZ Guest Editorial, April 2010: Mining on conservation land, freedom camping and managing capacity were all up for debate at the recent West Coast Tourism Forum, held as part of the Westland Tai Poutini National Park 50th celebration weekend.

Signs of recovery Adobe Acrobat Document: 15.9 KB, 2 seconds @ 56kbps Accommodation Management Guide, Autumn 2010: It’s early days, but there are tentative signs that the worst is over and that after 15 months in decline, New Zealand tourism can again look forward to growth in visitor arrivals.

Countdown to TRENZ 2010 Adobe Acrobat Document: 63.6 KB, 9 seconds @ 56kbps Inside Tourism, April 2010: With just under four weeks to go to TRENZ 2010 (Auckland 24-27 May), the huge effort that goes into making this such a successful international trade event for our industry is in full swing.

Aviation Security charges to be reduced Adobe Acrobat Document: 58.7 KB, 9 seconds @ 56kbps Inside Tourism, April 2010: TIA has welcomed the Government’s announcement that aviation security charges will decrease from April, with Policy Manager Simon Wallace saying it is something the association had argued for strongly.

Time for action on freedom camping Adobe Acrobat Document: 12.7 KB, 2 seconds @ 56kbps Inside Tourism, March 2010: This summer has seen community discontent about freedom camping reach a whole new level.

Optimism growing but more challenges to come Adobe Acrobat Document: 58.2 KB, 9 seconds @ 56kbps Inside Tourism, February 2010: The signs are indicating a mood of cautious optimism in the industry now we are two months into 2010.

Our Cup runneth over Adobe Acrobat Document: 7.65 KB, 1 second @ 56kbps Tourism Business, February 2010: On 9 September 2011, the All Blacks and Tonga will run onto the newly upgraded Eden Park to kick off the biggest international event ever held in New Zealand, the benefits of which will be felt throughout the country.

Adventure Review makes good progress Adobe Acrobat Document: 38.0 KB, 6 seconds @ 56kbps Inside Tourism, January 2010: On 16 September 2009, Prime Minister John Key wrote to the Minister of Labour expressing concern about a number of incidents in the adventure and outdoor commercial sectors.

The high cost of ACC levy increases Adobe Acrobat Document: 45.4 KB, 7 seconds @ 56kbps Tourism Business, December 2009: Steep increases in ACC levies will put a significant financial burden on many tourism businesses, at a time when our industry is still struggling with the most difficult trading environment in decades...

Delivering outstanding service every time Adobe Acrobat Document: 27.5 KB, 4 seconds @ 56kbps AMG (Accommodation Manager Guide), Summer 2009: The Rugby World Cup 2011 is an unprecedented opportunity for New Zealand to showcase its tourism offering to the world.

12 months on Adobe Acrobat Document: 9.40 KB, 1 second @ 56kbps Inside Tourism, November 2009: The past 12 months have been among the most challenging experienced by the tourism industry in decades, but it has also been a year of ‘wins’ for the industry...

Keeping the momentum going Adobe Acrobat Document: 60.5 KB, 9 seconds @ 56kbps Tourism Business, October 2009: There’s no substitute for putting rubber on the road, getting out to the regions and talking with tourism operators to find out what’s on their minds...

KiaOraMai - essential skills for an essential industry Adobe Acrobat Document: 21.7 KB, 3 seconds @ 56kbps Inside Tourism, October 2009: The new KiaOraMai Essential Service Skills programme launched in Wellington this morning by Prime Minister John Key will help ensure that New Zealand delivers an outstanding visitor experience – every time.

Addressing the issues Adobe Acrobat Document: 9.75 KB, 1 second @ 56kbps AMG (Accommodation Manager Guide), Spring 2009: I don’t need to tell you that many tourism businesses are finding the current environment challenging, with international visitor arrivals and spend down

Lack of demand challenges industry Adobe Acrobat Document: 47.7 KB, 7 seconds @ 56kbps Inside Tourism, September 2009: Lack of demand challenges industry. It won’t be any surprise that operators cite lack of international demand as the biggest challenge facing them.

Key to hear industry’s pressing challenges Adobe Acrobat Document: 35.4 KB, 5 seconds @ 56kbps Inside Tourism, August 2009: TIA is holding ten workshops throughout the country next month to give tourism businesses the opportunity to discuss and prioritise the pressing challenges facing our industry.

TRENZ 09 and beyond June 2009 Adobe Acrobat Document: 10.4 KB, 2 seconds @ 56kbps Inside Tourism: I’ve lost count of the number of people who have commented to me about what a great TRENZ it was, even taking into account the challenging economic times we are still facing.

TRENZ 2009 - critical to industry May 2009 Adobe Acrobat Document: 23.5 KB, 3 seconds @ 56kbps Tourism Business: It was great seeing so many of you at TRENZ 2009 and heartening to see the commitment and passion demonstrated for our tourism industry.

TRENZ 09 critical for NZ's future May 2009 Adobe Acrobat Document: 23.1 KB, 3 seconds @ 56kbps Inside Tourism: TRENZ 2009, our industry’s biggest international marketing and business to business event of the year, is just over a week away and I’m looking forward to seeing many of you there.

Balance needed in RMA reforms April 2009 Adobe Acrobat Document: 28.8 KB, 4 seconds @ 56kbps Inside Tourism: Tourism is one of the few industries in New Zealand that is almost wholly dependent on the environment for its success. This is why the Government’s review of the Resource Management Act (RMA) is so crucial to tourism businesses.

Tourism at the forefront March 2009 Adobe Acrobat Document: 23.6 KB, 3 seconds @ 56kbps Tourism Business: There is no doubt we are all facing challenging times but the level of willingness to work together for the benefit of the wider tourism industry is heartening.

Keeping adventure tourism safe March 2009 Adobe Acrobat Document: 22.2 KB, 3 seconds @ 56kbps Accommodation Management Guide: In these tough economic times, accommodation operators need to find ways to save money without compromising the visitor experience.