International Media Marketplace (IMM)
We’re excited to announce that for the first time, International Media Marketplace (IMM) is coming to Auckland New Zealand as part of TRENZ 2026! In partnership with TravMedia, this exclusive one-day event on Monday 18 May will bring 30 leading international media to connect directly with New Zealand tourism operators — offering an incredible opportunity to share your story on the world stage.
Applications are now open until Wednesday 17 December. Spaces are limited.
ABout imm
TravMedia connects travel and tourism PR professionals to the media worldwide.
TravMedia's IMM (International Media Marketplace) is the leading global networking event connecting the travel industry with editors, journalists, broadcasters and content creators. Celebrating its 14th year in 2026, IMM is firmly established globally as the unmissable event for travel media and PRs to connect and nurture relationships.
Why attend?
IMM is designed to deliver the highest media return in the shortest time. Its cornerstone is a full day of pre-scheduled, highly targeted meetings that connect exhibitors directly with the world's most influential travel media. In a single day, you can pitch a year's worth of stories, famil opportunities and feature ideas- all while building the relationships that shape global travel coverage.
It's a rare chance to showcase your experiences to top-tier media actively seeking fresh New Zealand stories. By being in the room, you can influence how Aotearoa is portrayed globally, secure meaningful coverage, and drive long-term awareness and demand.
IMM is the unmissable platform for operators and destinations ready to elevate their profile and tell New Zealand's story to the world.
IMM at TRENZ 2026 Programme
IMM promises to deliver an exciting programme that brings leading international media to connect directly with New Zealand tourism operators — offering an incredible opportunity to share your story on the world stage.
Venue: NZICC, Tāmaki Makaurau Auckland
The IMM programme will include:
- Up to 24 x 15-minute prescheduled appointments with Media
- Dedicated exhibition table
- One full IMM delegate pass
- Catering on the day
- Wrap up networking drinks
key dates
Important dates to mark in your calendar to ensure you don't miss a thing.
| Wednesday 26 November | Applications open |
|---|---|
| Wednesday 17 December | Applications close |
| Monday 2 February | Outcome of all applications advised (no later than this date) |
| Friday 20 February | Final payment date for approved seller |
| Tuesday 21 April | Appointment preferencing opens |
| Tuesday 28 April | Appointment preferencing closes |
| Wednesday 29 April | Manual scheduling opens |
| Friday 8 May | Appointments close |
| Tuesday 12 May | Appointment schedules released |
| Monday 18 May | IMM 2026 |
| Tuesday 19 May - Thursday 21 May | TRENZ 2026 |
packages and pricing
All approved sellers are required to purchase a IMM package. All passes must be used by a company representative (must be a current employee or contractor). Passes cannot be shared between delegates at the event.
All prices are GST exclusive.
IMM package Package includes:
| $2,400 + GST *you must be a TIA member to attend |
Additional delegate Pass includes:
| $650 + GST *you must be a TIA member to attend |
Payment Dates and Cancellation
Payment dates
- Final payment date – Friday 20 February 2026
Cancellation
- Cancellations after 5.01pm NZST on 27 February 2026 will incur a 50% cancellation fee.
- Cancellations after 5.01pm NZST on 20 March 2026 will incur a 100% cancellation fee.
criteria
To be accepted as an exhibitor at IMM, your company must demonstrate that you meet the selection criteria.
Exhibitors must be a registered TRENZ 2026 seller and current TIA member to be considered for IMM.
Participation is limited, and all applications will be reviewed by the TRENZ IMM selection panel to ensure a diverse and balanced representation across sectors and regions, and alignment with New Zealand’s strategic tourism messaging and media agenda.
Meeting the criteria does not guarantee acceptance as demand for participation may exceed availability.
Thank you to our IMM 2026 Partners
IMM at TRENZ 2026 is made possible by Air New Zealand, Tourism New Zealand and Tātaki Auckland Unlimited. Their commitment to enabling tourism and sponsoring IMM is bringing this exciting new opportunity to Aotearoa New Zealand.
If you have any questions about IMM 2026, please email info@trenz.co.nz.